Decorated apparel industry legend Mark Coudray drops in on the Shirt Lab Answer Series to discuss how you can use the StoryBrand framework to build a better marketing strategy for your shop. ...
Guest Brad White discusses his favorite ideas for adding a sales team to your business. Brad will be an instructor in our upcoming Shirt Lab Portland event. ...
Guest Rob Green with Shirt Folk shares his favorite takeaways from Shirt Lab Washington DC with Marshall Atkinson, plus a discussion on the generational differences on sharing or withholding learned information. ...
Guest Jonathan Tynes with Kickprint and Marshall Atkinson discuss the reasons why Kickprint has made a standardized ink palette for their shop and the benefits of standardizing that for color communication. ...
Learn who is your ideal customer with guest Ryan Withrow from Awesome Communications. ...
Guest Ryan Moor with Ryonet answers sales and branding questions using video from Shirt Lab hosts Tom Rauen and Marshall Atkinson. ...
Guest Bobby Harris with K&B Promotions in Texas drops by to chat about how he's changed his sales policy to only get 100% of the money upfront and how that has made a dramatic difference to his shop. ...
Shirt Lab Washington DC Instructor Gary Ficken with Bimm Ridder Sportswear drops by to chat about how to sell more Athletic Apparel by focusing on Value instead of price. Check it out! ...
Marshall Atkinson and Tom Rauen talk to Sandlot Sports owner Adam McCauley about the benefits of selling athletic apparel and gear. ...
